Innovation is the by-word of the times we live in. Industries are being disrupted like never before…completely new industries and business segments are forming while old ones crumble and fall away. Long established businesses are struggling feverishly to find a place of re-invention while being attacked by disrupters on all sides. Innovate or be innovated out of existence seems to be the catch cry. CW Applied Technology came into existence to be a true innovation partner….it’s a never ending journey and we’re here to help you.
We know that creating a new product is often as much art as much as it is science. We focus on what the product does not what it is. In other words, particularly in product development, the application is so much more important that what the product is. It must satisfy the application requirements.
We have a quote painted on the wall of our creative space “The largest obstacles will be weak imaginations, threatened interests and culture. Business model innovation is the new essential competency. It will separate the winners from the losers” I think it was Geoff Colvin who originally said this and its absolutely true. The scale and speed at which innovative business models are launching today and disrupting/transforming old and established industries is unprecedented. We can work with you on this, helping to ‘flesh’ out your business model and begin to develop a more rounded vision of the future steps required.
We introduced the Ideation concept back at the end of 2015 and it’s gone from strength to strength since. Our hosted and facilitated ideation sessions help you to figure out both the feasibility and product requirements. The sessions are routinely used to brainstorm your new product concepts or product ideas, suitable business models etc. The kick-off Ideation session is usually held on a Saturday morning, starting at 10 am and concluding at 12 noon. We invite into our creative space room at our site in Shannon the entrepreneur/inventor/ start-up company, who start by having 1 minute to explain to a panel of 12 invited guests what it is they have invented or want to bring to market. After that minute, our facilitator will ask them a series of questions aimed at clearly setting out what their currently difficulty is and what they want to achieve from the session. The facilitator then sets out how she proposes to run the session and organises the team of 12 into sub groups to start to review the issues etc. We (CW Applied Technology, the invited participants and most importantly, the inventors/ entrepreneurs/ Start-Up companies) have found this process to be extremely powerful. Sessions are repeated as we move through the development phase, helping to shape all manner of key components of both the product and business model and associated requirements.
For more information or a free consultation